Hello. I'm a storyteller and product designer focused on understanding human behavior.
Hello. I'm a storyteller and product designer focused on understanding human behavior.
Hello. I'm a storyteller and product designer focused on understanding human behavior.



I'm also a husband and father of three based out of Colorado Springs, CO. A Product Design Leader with over 26 years of experience taking products from ideation through prototyping and final delivery at Fortune-500 companies, start-ups, non-profits, and freelance clients.
I'm also a husband and father of three based out of Colorado Springs, CO. A Product Design Leader with over 26 years of experience taking products from ideation through prototyping and final delivery at Fortune-500 companies, start-ups, non-profits, and freelance clients.
I'm also a husband and father of three based out of Colorado Springs, CO. A Product Design Leader with over 26 years of experience taking products from ideation through prototyping and final delivery at Fortune-500 companies, start-ups, non-profits, and freelance clients.
Design Journey
Design Journey
Out of high school I joined the US Air Force as a Satellite Systems Operator/Engineer. After serving 4 years of active duty I separated, and joined the Center for Research Support (CERES) at Schriever AFB, CO as a defense contractor. I was trained by the Air Force Research Lab on human computer interaction design, research and subjective workload assessment testing (SWAT). I started my design journey by teaching myself to design better telemetry screens for satellite operations. After my time there I jumped deeper into product design and have solved complex interactions and workflows at companies like Charter Communications, FedEX, TD Ameritrade, LPL Financial and so on.
I have worked with start-ups and large enterprise Agile design teams mentoring dozens of designers along the way. I have helped advocate for design thinking to stakeholders and partner orgs and have helped Product Owners incorporate UX early into their product lifecycles, define KPIs, and execute PI planning.
Out of high school I joined the US Air Force as a Satellite Systems Operator/Engineer. After serving 4 years of active duty I separated, and joined the Center for Research Support (CERES) at Schriever AFB, CO as a defense contractor. I was trained by the Air Force Research Lab on human computer interaction design, research and subjective workload assessment testing (SWAT). I started my design journey by teaching myself to design better telemetry screens for satellite operations. After my time there I jumped deeper into product design and have solved complex interactions and workflows at companies like Charter Communications, FedEX, TD Ameritrade, LPL Financial and so on.
I have worked with start-ups and large enterprise Agile design teams mentoring dozens of designers along the way. I have helped advocate for design thinking to stakeholders and partner orgs and have helped Product Owners incorporate UX early into their product lifecycles, define KPIs, and execute PI planning.
Out of high school I joined the US Air Force as a Satellite Systems Operator/Engineer. After serving 4 years of active duty I separated, and joined the Center for Research Support (CERES) at Schriever AFB, CO as a defense contractor. I was trained by the Air Force Research Lab on human computer interaction design, research and subjective workload assessment testing (SWAT). I started my design journey by teaching myself to design better telemetry screens for satellite operations. After my time there I jumped deeper into product design and have solved complex interactions and workflows at companies like Charter Communications, FedEX, TD Ameritrade, LPL Financial and so on.
I have worked with start-ups and large enterprise Agile design teams mentoring dozens of designers along the way. I have helped advocate for design thinking to stakeholders and partner orgs and have helped Product Owners incorporate UX early into their product lifecycles, define KPIs, and execute PI planning.






Filmmaker Journey
Filmmaker Journey
After a knee injury forced me off my feet in 2012 I found myself bored and looking for a new passion to pursue. I found a local filmmaking group that was just starting and decided to check it out. After my first day on set I was hooked and have been creating films and commercials since. While solving complex product design challenges is still my passion, I have become equally committed to telling great stories and supporting fellow storytellers by volunteering at film festivals and societies. I have helped lead teams of volunteers at both small festivals and large prestigious ones like Sundance Film Festival.
After a knee injury forced me off my feet in 2012 I found myself bored and looking for a new passion to pursue. I found a local filmmaking group that was just starting and decided to check it out. After my first day on set I was hooked and have been creating films and commercials since. While solving complex product design challenges is still my passion, I have become equally committed to telling great stories and supporting fellow storytellers by volunteering at film festivals and societies. I have helped lead teams of volunteers at both small festivals and large prestigious ones like Sundance Film Festival.
After a knee injury forced me off my feet in 2012 I found myself bored and looking for a new passion to pursue. I found a local filmmaking group that was just starting and decided to check it out. After my first day on set I was hooked and have been creating films and commercials since. While solving complex product design challenges is still my passion, I have become equally committed to telling great stories and supporting fellow storytellers by volunteering at film festivals and societies. I have helped lead teams of volunteers at both small festivals and large prestigious ones like Sundance Film Festival.
Companies I've worked for.
Companies I've worked for.
Companies I've worked for.






Use Cases
Use Cases
Use Cases



Increasing self-install activations by 45%
GETTING INTERNET, VIDEO, AND VOICE USERS CONNECTED DURING COVID
GETTING INTERNET, VIDEO, AND VOICE USERS CONNECTED DURING COVID
GETTING INTERNET, VIDEO, AND VOICE USERS CONNECTED DURING COVID
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Improving customer NAS scores by 11% with one feature design.
Improving customer NAS scores by 11% with one feature design.
Improving customer NAS scores by 11% with one feature design.
DESIGNING CHARTS FOR FRUSTRATED CLIENTS
DESIGNING CHARTS FOR FRUSTRATED CLIENTS
DESIGNING CHARTS FOR FRUSTRATED CLIENTS
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© Carlo Maldonado 2024